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Sparta Commercial Services, Inc.

Specialty Mobile Apps Gains Traction.
8/25/2011
NEW YORK, Aug. 25, 2011 /PRNewswire/ -- Specialty Reports, Inc., a subsidiary of Sparta Commercial Services, Inc. (OTCBB: SRCO), today announced that since the recent launch of its Specialty Mobile Apps product the response from powersports, auto and recreational vehicle dealers has exceeded expectations, with orders for the unique mobile apps increasing every month.

As the business world continues to adopt mobile app technology, often paying many thousands of dollars for a customized app that will work with iPhone and Android devices, the Specialty Mobile Apps product (www.specialtymobileapps.com) enables businesses to have access to a revolutionary platform where they can build and manage their own mobile app easily and quickly, at a fraction of the customary cost. Building a Specialty Mobile App from the radically innovative platform requires no particular technical expertise; a myriad of customizable images and content features can be easily uploaded to a dedicated server from which the app can be "published" to the appropriate smart phone app platform.

Because of the depth of its knowledge and familiarity with the powersports, auto, and RV markets, Sparta Commercial and its subsidiary, Specialty Reports, Inc. decided to initially focus on the promotion of the Specialty Mobile App product to those market segments. In addition to a number of automotive and RV dealers, a few early adopters in the motorcycle industry include:

Big 4 Cycles & Marine - Indiana
American Motorcycle Trading - Texas
Adventure Harley-Davidson - Ohio
Mad River Harley-Davidson - Ohio
Cowboy Harley-Davidson - Texas
Superstition Harley-Davidson - Arizona
Thunder Tower Harley-Davidson - South Carolina
Anthem Harley-Davidson - Arizona
Ray Price Harley-Davidson - South Carolina
Ray Price Triumph - South Carolina
Harley-Davidson of Ocean County - New Jersey
Prestonburg Honda - Kentucky

Commenting on the rapid acceptance of Specialty Mobile Apps within the targeted business categories, Anthony Havens, CEO of both Sparta and Specialty Reports, said "The unusually strong enthusiasm that we're seeing every day from retail powersports, auto, RV dealers, and others about our new Specialty Mobile App is a powerful endorsement of the product's value. It reinforces our initial belief that we could develop and introduce a mobile app platform that could be utilized by almost anyone, at a cost that virtually any business can afford."

Specialty Mobile Apps Gains Traction